Timeline
Timeline is a life science company behind Mitopure™, a highly pure form of Urolithin A proven to help counter age-associated cellular decline and promote healthy aging.
Marketing
The marketing side of the website is built with Next.js, ensuring fast, dynamic performance. It integrates seamlessly with Klaviyo for marketing automation, Junip for reviews, and Friendbuy for referral programs, amongst other services. Additionally, we use Sanity as the CMS for highly flexible content management and have incorporated a loyalty program to boost customer retention.
E-commerce
The e-commerce side uses Shopify API integration for custom functionality, allowing tailored product displays, checkout processes, and user interactions. This approach provides more flexibility than a standard Shopify theme, ensuring a unique and seamless shopping experience.
Kiosk
In addition to the main website, we built a custom kiosk for showcasing products and facilitating real-time purchases at trade shows. Built as a progressive web app in order for it to work offline on any tablet, it provided a smooth and flexible experience for demos and transactions. This innovative tool enhanced their trade show setup, offering seamless interaction for both staff and customers.
Testing Kit
We created a microsite for a home testing kit that showcases how Mitopure can boost Urolithin A levels after just one dose. The experience is brought to life with 3D WebGL animatics using ThreeJS, offering an interactive, visually engaging way for users to see the product’s effects in action, making the science behind it both accessible and compelling.
Email Marketing
Timeline needed a custom solution for crafting high-quality, tailored email campaigns. We developed a powerful email studio for them — an intuitive platform for creating bespoke newsletters and promotional emails. Designed to offer more flexibility and control than traditional tools like Mailchimp, this custom-built product empowers users to design standout campaigns effortlessly.
“An invaluable member of our team. He understands design and aesthetic deeply — which, for me is what makes him a joy (and often a relief) to work with.
As one of the founding members of our development team, Piers helped us achieve the creative vision we had for Timeline as a brand. It’s not easy to find developers that can achieve the visual finesse our team demands — Piers not only delivered the ask, but also helped us build out our team through his network.
Isha Suhag - Head of Design
Credits
Next project
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